Your business wingwoman giving you absolute clarity, outrageous confidence and true commercial success

award-winning speaker
BUSINESS STRATEGIST . author

LET'S FIND YOUR
CLARITY CONFIDENCE COMMERCIAL SUCCESS

Armed with over a decade of running successful businesses, global marketing expert Katrina McCarter – a Fortune 100 corporate chief turned entrepreneur, international award-winning speaker and author – has helped hundreds of clients build businesses, reputations and visibility. With over 25 years’ experience, Katrina brings absolute clarity, outrageous confidence and true commercial success. She’s reached audiences of thousands across Europe, the US and Australia and is a five-time B&T Women in Media Awards finalist and 2021 Top 50 Small Business Leader. 

AS SEEN IN

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Testimonials

WHAT THEY
SAY FEEL ACHIEVED

“Our company recently engaged Katrina McCarter to speak at one of our live and in-person events, which was attended by over 350 business owners. I am pleased to say that Katrina’s presentation was extremely well received to the point where I can highly recommend Katrina to others. Her presentation was full of great content and plenty of practical examples. We will definitely be working with Katrina again.”

Dale Beaumont, Founder, Business Blueprint

 

“Katrina delivered a highlight presentation to almost 500 delegates at our Look Forward Conference in October, educating our audience of optometrists and their teams to better understand Gen Y and Gen Z in order to attract, engage and delight these future eyecare consumers. As always, Katrina’s delivery landed perfectly. She managed to simplify complex ideas through an easy to follow structure, providing practical strategies and advice for implementation now and in the future. This keynote attracted a 5 star rating from attendees and as a result of the interest in this topic, we have scheduled full day generational marketing face to face education sessions for our members with Katrina in 2023.”

Sarah O’Connor, Marketing Manager, ProVision

 

“When I met Katrina I was very confused and stuck. I lacked the self-confidence to realise my dreams and was holding back in my career. In just one session Katrina wrapped her head around my work and life history, my personal goals and business objectives. I left our first session with laser focus and highly motivated, returning the following week with a clear vision and a 3 year plan. Katrina is level headed, supportive, engaging and encouraging. She challenges me to think outside my safe zone and to trust myself. Katrina focuses my energy in the right direction. Having Katrina on my side gives me the confidence to achieve the things I desire the most and allows me to fulfil my goal of helping others.”

Jackie Scott, Founder, Rise

 i don’t believe in business as usual. i want you to be bold, authentic – and different to everyone else 

KATRINA MCCARTER’S BUSINESS PROGRAM

The longer I’m in business, the more I see the same frustrations for biz owners, membership organisations and associations. They feel there are more challenges than wins in their business. They know what they want and are hungry for success yet just don’t know how to make it happen.

Without a successful business and marketing strategist to guide them with where to put energy and resources, marketing feels overwhelming. They’re worried about being left behind when it comes to understanding the best way to grow their business, find customers and leads, keep up with technology, AI and digital marketing and manage rising costs and cash flow issues.

They need a fresh pair of eyes, safe pair of hands and proven framework.

Katrina McCarter’s Business Program gives all of that. Its five steps – Research, Strategy, 90-Day Sprints, Accountability Workshops and a Yearly Review – use data to work out what you’re doing right in business, where you’re going wrong and what you need to take care of next. It gives a bespoke blueprint for success and proves being research-informed can be your competitive advantage.