Marketing With No Money
Hello and welcome to the Marketing With No Money podcast. I’m your host Katrina McCarter – Business Coach, Author, Speaker and Australia’s leading marketing and partnerships strategist. Right here on this podcast I’ll share my secrets to creating a profitable business with a zero marketing budget. You in? Let’s go.
In this episode Katrina talks about the power and influence of your Brand Story. It’s a fabulous asset for your business because no one else owns it. Katrina shares her best tips to make sure your brand storyconnects and engages with your desired audience.
In this episode Katrina talks about how delivering an extraordinary customer experience will drive new client acquisition. This is one of Katrina’s favourite marketing with no money strategies she uses with her coaching clients. Time and again, she’s found that the more a business focuses on customer experience the greater the referral of new clients.
In this episode Katrina shares her secret to growing her awareness and driving leads into her business – podcast guesting. She explains why being a guest on someone else’s podcast with the right audience can result in an influx of new leads and shares her tips to help you become an appealing and engaging guest.
In this episode Katrina shares research findings which highlight the power of testimonials and their ability to win you new business. She shares her tips on how to attract more testimonials and the best places to amplify your testimonials to maximum effect.
In this episode Katrina shares her personal story about the importance of being bold and taking inspired action and how it has been instrumental in her success as a business coach and award-winning marketing and partnerships strategist. She’ll challenge you to step outside your comfort zone and adopt a new mindset to take more chances and play the small probabilities.
In this episode Katrina shares her superpower: partnerships. She highlights how she’s used partnerships and collaborations over the past decade to grow three businesses and transform the way she does business. She reveals what holds most small business owners back from successfully securing great partnerships and gives us her biggest tips to secure a meaningful partnership.